Maison Ruinart was founded in 1729, well into the XVIIIth Century, at a time when a new 'art of living' was emerging in France. The previous century,
that of the Sun King Louis XIV, had seen the rise of a society full of pomp
and splendour. The century of Maison Ruinart saw the development of a society of refined taste for all things fine and elegant, sophisticated and rare, devoted to the pleasures of the senses and of the spirit. Sparkling wine was one of the greatest expressions of that golden age, an occasion full of exceptional moments for connoisseurs and the fortunate few. It was in this atmosphere of refinement that Ruinart met with his initial success and the Goût Ruinart, the Ruinart taste, was born. Since then, not a single Ruinart cuvée has failed to fulfil the promise of this art de vivre, the French way.